The email that sells
while you sleep
Automated flows and email campaigns that accompany the customer at every stage — from arrival to repeat purchase.
Automation that
works for you
I set up the flows every store should have, then optimise them until they generate predictable revenue.
Platform setup
Setup of Klaviyo, Mailchimp or Salesforce: integration with your store, lists, segments and custom properties.
Automated flows
Design and implementation of key flows: welcome, abandoned cart, post-purchase, reactivation and win-back.
Regular campaigns
Editorial calendar of sends: newsletters, launches, promotions and valuable content that keeps the list active.
Advanced segmentation
Audiences based on purchase behaviour, engagement and customer lifecycle for more relevant messages.
A/B Tests
Subject line, content, timing and CTA tests to continuously improve open and conversion rates.
Results reporting
Tracking of attributed revenue, open rate, clicks and revenue per flow to understand what drives the business.
Welcome
Abandoned cart
Post-purchase
Review request
Repurchase / replenishment
Win-back
From zero to revenue
in a few weeks
Current state audit
I review what you have configured, what's missing and what's wrong. Most stores lose revenue through unactivated or poorly designed flows.
Strategy and calendar
We define together which flows to activate first, the brand voice for emails and the sending frequency that won't overwhelm your list.
Design and implementation
I create the templates, write the copy and configure the logic in the platform. All reviewed before activation.
Continuous optimisation
We review metrics, run tests and improve. A well-optimised flow can generate 30-40% of a store's total revenue.
I work well with...
Stores without active flows
You have an email list but no automations. You're leaving money on the table every day.
Flows that don't convert
You have flows configured but conversion rates are low or you don't know if they're working.
Brands that want to build loyalty
You want your customers to buy again and email to be a profitable channel, not just a newsletter.
Teams without a CRM specialist
You don't have anyone dedicated to email and need someone to set it up, manage it and grow it.
How much are you leaving on the table?
In a quick call we'll see which flows you're missing and how much they could generate.